Luke & Whitney Wright: Husband and wife business duo and a business built on LOVE

Join us as we talk with Luke and Whitney Wright about their local business MudLOVE, a small business with a big heart. K-County has supported them throughout their business journey.

Show Notes

• MudLOVE founder and owner, Luke Wright said, “Pretty much all I had on me [when Luke started the business] a stamp set, some clay and a mini fridge.”

• With a degree in ceramics from Indiana Weslyan, Luke set out on a mission to start a business that was built on love. For every product you buy from MudLOVE you give a week’s worth of water through Water for Good, to underserved communities around the world.

• The first MudLOVE bracelet appeared in July 2010. Luke never anticipated having a line of people in his shop for these bracelets. He knew he had something here...

• Luke met his wife Whitney when she moved back to the Hoosier State from California. Originally from Fort Wayne, life brought Whitney back to Winona Lake, and she found Luke who also had a spirit and passion for creating and entrepreneurship. After Luke and married, Whitney, owner of handmade jewelry company, Bel Kai, and Luke’s MudLOVE, came together to form a new gem in Winona Village, Belove.

• Housed in the cozy garage where MudLOVE had its beginning, Belove
  carries MudLOVE & Bel Kai products, curated vintage finds, vendors with a social good emphasis and other lovely giftable finds!

• Look emphasized the importance of being a community that lifts each other up when people are struggling. Luke and Whitney believe there’s always more that can be done to help one another, so how can we do that together as a community?

• Luke said, “It’s so encouraging as a small business to see people truly invested in the small businesses.”